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Brand Manager – Multinational Nutrition Company in KSA

Submitted:
3 years
ago
Direction :

Submitted In:

Vacancy   :

A Multinational Nutritional company in KSA is hiring for a Brand Manager position.

Applicants must have a brand management experience, working in an FMCG/consumer durable brand environment (a previous experience in Nutritional Companies is preferred ).

Key Responsibilities:

  • To create and own a compelling and ambitious brand vision, outlining innovative growth strategies following recent research insights
  • Analyze and look at how the brand is currently positioned in the market and develop targeted consumers insights
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.
  • Translating brand strategies into brand plans, brand positioning and go-to-market strategies to take the brand forward.
  • Manage annual brand budget.
  • Challenge costs and pursue value optimization opportunities.
  • Develop and execute the brand communication strategy, showing creative judgment.
  • Build strong relationships with teams with a direct follow up in the field visits to ensure.
  • consumer propositions are developed with a customer focus and implemented effectively.
  • Measuring and reporting the performance of all marketing campaigns against goals (ROI and KPIs) is essential.
  • Coordinate cross-functionally to ensure consistency in brand-related decisions.
  • Analyze and report on brand performance to determine ROI.
  • Monitor market and consumer trends.
  • Develop pricing and distribution strategies.
  • Responsible to Achieve the target sales through the key accounts in KSA.
  • Develop a marketing plan matched with the SFDA regulations regarding the DTC activities either in Pharmacies , Hospitals or Modern Trade.

Skills Required:

  • Educated to Degree level (Marketing/Business Studies)
  • Highly creative
  • Ability to understand key profit & loss data
  • Effective interpersonal and influencing skills
  • Excellent and proven planning & organizing skills
  • Experience of developing and gaining strong retailer relationships
  • Able to demonstrate experience of developing brands and understanding consumers
  • Up to date with latest trends and marketing best practices
  • Comfortable working with numbers, metrics, and spreadsheets
  • This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.

Qualifications:

  • Bachelor’s degree (Pharmacy, Vet, related medical or marketing field).
  • Experience in digital marketing, brand management or e-commerce focused experience.
  • Strong implementer with knowledge of digital experience in driving brands via social media campaigns preferred in DTC.
  • Previous experience in the field of FMCG/consumer environment Nutritional Companies is preferred .
  • Kindly send the CVs on: managers.vac1@gmail.com
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