Pharmaceutical Brand Management Masterclass in South Africa

October 10, 2010 | Filed under: Community News | Posted by:

I would like to invite you to attend our Pharmaceutical Brand Management

Masterclass, which will be held on 11-12 November 2010 in Johannesburg, South

Africa.

Who should attend:

The course will be of high value to Pharma professionals involved in branding

and marketing; who wish to master the concepts and tools required to generate

successful brand marketing plans, benchmark and refresh their current practices.

This is the link to the masterclass website:

Upon completing this 2-day masterclass, delegates will be able to:

*Effective pharmaceutical brand management of leading pharmaceutical players

across a range of geographies, to strengthen your competitive position.

*Future brand models which will logically link your marketing tactics to all

stakeholders’ insight and analysis

*Actionable recommendations for effective branding strategies across the product

lifecycle – for those drugs currently in development and those on the market.

*Practical, hands-on experience in developing winning brand strategies.

*Overcoming key challenges and issues faced in developing brand value from

pharmaceutical products

*Tools, frameworks and case study insights on brand strategy to immediately

apply to your products and brands

*Evolving communication channels for maintaining brand credibility through a

crisis and ensure that your brand is able to maintain its position in the

market.

The cost for this masterclass:

2-day training: 1,795

For group or more delegates (from the same company), fee per delegate is

USD1,495

Please feel free to contact me if you are interested in this.

My email address:

lulu@salvoglobal.com

Tel: +65 6305 1386

Thanks!